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Three terms, constant confusion, real money on the line. "We need an MVP" — said by a founder who actually needs a POC. "Let's build a prototype" — said by a team that should be building a real MVP. The terminology matters because each artifact serves a different purpose, costs differently, and should drive different decisions.
A POC answers one question: is this technically feasible?
It's not for users. It's not for investors. It's for your engineering team to validate that a specific technical approach can work before committing to it.
POC code is intentionally throwaway. You're proving a hypothesis, not building a foundation. If the POC fails, you've saved months of misdirected engineering.
Time and cost: Days to a few weeks. Intentionally cheap.
A prototype answers: does this experience work for users?
Prototypes are interactive mockups — they look like real products but typically have no real backend. The goal is to put something in front of users and watch them interact before a line of real product code is written.
| Type | Tool | Fidelity | Purpose |
|---|---|---|---|
| Paper mockup | Pen + paper | Very low | Initial concept validation |
| Wireframe | Figma/Balsamiq | Low | Navigation and layout |
| Clickable prototype | Figma/InVision | Medium | UX flow validation |
| Coded prototype | React + mock data | High | Near-real interaction testing |
When to build a prototype: Before committing to the engineering spec for any user-facing feature. Use the appropriate fidelity for the decision at hand — don't build a coded prototype when a Figma mockup answers the question.
The MVP answers the most important question: do real users get enough value to pay or commit to this product?
The "minimum" in MVP is about scope, not quality. A buggy MVP is still an MVP — but a non-functional one that can't deliver the core value proposition isn't. The MVP must work for real users doing real tasks.
Building too much. Teams add features because they feel insecure about a "minimal" offering. But every additional feature before validation is an unvalidated bet. Ship the minimum that tests your core hypothesis — nothing more.
| Dimension | POC | Prototype | MVP |
|---|---|---|---|
| Primary question | Does it work technically? | Does the UX make sense? | Will people pay/use it? |
| Audience | Engineering team | Potential users (non-paying) | Real target users |
| Real backend | Possibly | No | Yes |
| Code quality | Low (throwaway) | Low (throwaway) | Moderate (maintainable) |
| Duration | Days–weeks | Days–2 weeks | 4–12 weeks |
| Goal | Kill bad tech bets early | Kill bad UX bets early | Validate the business model |
Skipping steps costs money. Skip the POC and build the MVP on a flawed technical assumption → rebuild from scratch. Skip the prototype → expensive UX redesigns. Rush to MVP before problem validation → build something nobody wants.
Most founders who come to us asking for "an MVP" actually need one of three things:
Before engaging a development team, ask: what specific hypothesis am I trying to validate? The answer tells you which artifact to build.
For more on the technical decisions in MVP development, see How to Choose the Right Tech Stack for Your MVP and 90-Day MVP Sprints: De-risking Product Launches.
A prototype is a non-functional or minimally functional demo built to validate UX and workflow — typically using design tools, shown to potential users before engineering begins. An MVP is a real, working product built for real users with real data, used to validate whether users will pay for or commit to your solution.
A POC (proof of concept) is a technical experiment built by the engineering team to validate that a specific technical approach is feasible before committing to it in the actual product. POC code is typically throwaway — it's not the foundation of the product. If the POC fails, it's a success: you've saved months of misdirected engineering.
For a well-scoped MVP with a dedicated team of 3–5 engineers, 4–8 weeks is typical. Propelius' 30-day MVP sprint is designed for products with clear scope, a validated problem, and no major technical risks. Scope creep is the most common reason MVPs take longer than expected.
Build a POC first only if your product depends on a non-obvious technical assumption that could invalidate the entire approach. If the technology is well-understood (standard CRUD app, common integrations), go straight to prototype and then MVP. Don't build a POC as a way to delay shipping a real product.
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